Chris and www.abarabove.com which he founded with his wife Julia, is a bit of a legend. They've been cranking out top-notch online education centered around spirits, cocktails and mixology since 2013, with 661 (!) videos on YouTube and over 200 podcast episodes (including one with me, about gin & genever - link below!), all building on Chris' decade-plus career bartending in San Francisco's Bay Area and his desire to give young bartenders the education and tools he didn't have when he was coming up.
Today the company produces sought-after high-quality barware and has launched a number of in-depth online mixology training courses on their website.
Chris is an enormously affable chap, and we kick it about the next steps after bartending, doing the future you a solid, finding factories on Alibaba, the nerdy details of jigger construction, the even nerdier details of shaker construction and (I couldn't stop him by this stage) the staggeringly nerdy details of Lewis bag construction, why only one of your tins should be weighted for shaking with eggwhites, building your 'rizz, making your life easier by actively cultivating regulars, serving your listeners, and much, much more.
A Bar Above: https://abarabove.com/ (Check out their Shop for barware, and the online courses!)
A Bar Above on YouTube: https://www.youtube.com/@Abarabove/featured
Episode on Gin & Genever with ME! https://www.youtube.com/watch?v=4TFglHZhEi0
A Bar Above podcast: https://open.spotify.com/show/1qQSbJ4neKg1Q8XrsHHGcG
A Bar Above on IG: https://www.instagram.com/abarabove/
A Bar Above on Facebook: https://www.facebook.com/ABarAboveMixology
Get in touch with Duff!
Podcast business enquiries: consulting@liquidsolutions.org
(PR friends: we’re only interested in having your client on if they can talk about OTHER things than their prepared speaking points or their new thing, whatever that is, for a few hours.
They need to be able to hang.
Oh, plus we don't edit, and we won’t supply prepared or sample questions, or listener or “reach” stats, either.)
Retain Philip’s consulting firm, Liquid Solutions, specialised in on-trade engagement & education, brand creation and repositioning: philip@liquidsolutions.org
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